Objective: The objective of this project was to reimagine the packaging design for M&M's, a well-established and beloved brand in the chocolate industry. The aim was to create packaging that not only reflected the brand's values and identity but also enhanced the overall consumer experience, and standing out in a competitive market.
Design Approach: With careful consideration of M&M's brand essence, target audience, and market positioning, the design approach embraced a harmonious blend of elegance, playfulness, and indulgence. The key elements incorporated in the packaging redesign included captivating visuals, thoughtful typography, and premium finishes to convey a sense of luxury and craftsmanship.
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당사는 웹사이트 트래픽을 분석하고 귀하의 웹사이트 경험을 최적화하기 위해 쿠키를 사용합니다. 당사의 쿠키 사용을 수락하면 귀하의 데이터가 기타 모든 사용자 데이터와 함께 집계됩니다.